Free Reports and WhitePapers
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I am always gathering reports
and white paper while researching the conference. I am also partnering
with key consultants and analyst that are happy to get their content out.
This is the place for you to get free beer - not free speech! Just fill in the form below and you'll receive an email with the links
to the reports I have. When I get new ones, I'll send them to you directly
- simple as that!
Reports available now to download:
Consumer Attitudes towards the
Emerging Location Opportunity
This whitepaper from Strategy Analytics focuses on
consumer attitudes towards location services and outlines the challenge of monetizing
these applications successfully.
The democratization of location has
opened the door for new entrants to provision location services beyond usual operator
channels. Are consumers using location services today? How satisfied are consumers with
current location features on their handsets? Is there demand and willingness to pay for
location enhanced applications, and importantly, how does this compare to other
services competing for consumer mind and wallet share?
Unleashing the Potential in the U.S. LBS Market
This paper is made of the slides Lisa Peterson and Rob Groot presented recently.
It covers an Overview and current state of LBS market in the U.S.
Analyse the key market drivers and trends in LBS as well as the economic models and who in the value chain has the most
influence
The paper also looks at:
• What is location based advertising and when will it arrive?
• What applications have been the most successful and what will be
the most successful in the future?
• Consumer readiness and receptiveness
• Industry challenges
• What are the emerging technologies and the future outlook
Location
Based Services Business Models and Social Applications
This report is made out of a number of entries from Claudio Schapsis on the MetaPlaces
LinkedIn group. Claudio made a very thorough analysis of who is doing
what in the world of LBSN. He also spent a lot of time analyzing the different
business models and how they will evolve.
In his own words: " The article reviews the components of the LBS
value chain, analyzes a way to implement WEB 2.0 strategies on LBS, and
lays out the basis for building the right business models that make profits.
"
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