Navigation Strategies USA 2010
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Quotes from past TheWhereBusiness conferences

Capitalize on open-source platforms and device convergence to create must-have, consumer-centric navigation products 

….And meet over 200 senior-level navigation executives at North America’s biggest navigation conference

Event Update: Steve Coast, Principal Architect for Bing Mobile is confirmed for this event, click here for the full list of speakers

Navigation is evolving - smartphones are almost ubiquitous, community generated data is gaining traction, automotive apps are emerging and open source solutions are gaining momentum.


Through insightful presentations and expert debates Navigation Strategies USA is the only conference that focuses on how you can make this evolution work for you. 


Now in its 6th year, Navigation USA is taking place on January 25-26, 2011 at the Sheraton in San Jose. And features top names from such companies as; Nokia, Volkswagen, Ford SYNC, Panasonic, Wikitude Drive, GM, Virgin Mobile,T-Mobile, Sprint, BMW, Pandora and TomTom. 


Click here to see the full list of speakers


The conference covers all the top issues affecting the navigation ecosystem, including:

  • TURN-BY-TURN'S TIME IS UP - consumers expect more! Discover  the revenue streams you need to succeed - traffic, social networking, local search, music and more
  • ECO-NAVIGATON WINS - tap into the potential of fuel efficient routes, enhancing driver behavior to save fuel and adding to the appeal of electric vehicles
  • MOBILE NAVIGATION TODAY - examine the effect that mass market smartphone adoption is having on navigation pricing, routes to market and the development of apps
  • OPEN SOURCE OPPORTUNITIES - understand what the shift from closed to open platforms means for your business
  • THE CAR AS A PLATFORM - analyze the business models and approaches to enabling seamless phone based apps and content to run on the vehicles' dash
  • NAVIGATION DEVICE DOMINANCE - Assess whether iPad/tablet devices will become the consumer's navigation device of choice and get advice on how to work with various Operating Systems and device manufactures

Plus….We’ll analyze the current navigation landscape, see how the battle for the consumers wallet is raging between the major players and evaluate the trend towards hybrid business models.

Request more information on this event and we’ll not only send you FREE presentations from last year’s event, but you’ll also be updated on special early-bird discounts.  

This is the only event in North America to unite navigation providers, automotive OEMs, map providers, content providers and mobile operators -  All intent on unleashing the industry’s rich profit potential. To see a list of delegates from our 2009 event click here.  

An agenda focused on your key concerns… 

At this senior-level conference we’ll tackle the issues that are key to securing profits in 2011 and beyond.  Representatives from PNDS, automotive OEMs, wireless carriers, developers and digital content providers will analyze the questions you need to know about, including:  

  • What are the biggest revenue opportunities in navigation?
  • What services will people pay for and what can be bundled together?
  • Will consumers jump on smartphone integration in the in-car environment?
  • Will smartphone services start to incorporate ITS, ADAS and other vehicle related functionality?
  • What are the possibilities for dynamic navigation features and which ones will end-users care about?
  • What role is advertising and local search going to play?
  • Will open development platforms change the competition between PNDs, handset and car OEM systems?


To request a brochure with the full agenda click here  

For over 6 years now this event has been the annual networking opportunity for some of the leading pioneers in the industry.  But don’t just take our word for it; here are some of the comments from last year’s delegates:  

“Great information and insights from the industry leaders, which I could not have obtained otherwise” Andre Gueziec, Beat the Traffic  

“The networking opportunities are excellent and make this event very worthwhile” Michael Bullock, Intermap  

“Panel selection and discussions were very useful” Siamak Sartipi, RIM  

“A very informative and considerate conference in a time of industry transition” John Canali, Strategy Analytics 

“If found it informative hearing from so many different aspects of the industry” Dan Rogal, Toyota Motor Sales  

“This event is packed with many of the key players in the mobile navigation space” Steve Andler, Networks in Motion  

“A well run and well organized event” Deborah Leff, Gypsii  

Download the brochure for full information 

Join 200+ navigation players on January 25-26, 2011 in San Jose and develop the profit strategies your business needs to succeed. 

And if you register before October 22nd you can lock in the lowest price for this event and get a $300 discount on your conference pass!   

Click here to request more information


Download the PDF Brochure
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Speakers at Navigation Strategies USA 2010
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  Loquendo Co Sponsor the Navigation Strategies USA 2010 Conference  
Media Partners
Berg Insight partners at the Navigation Strategies USA 2010 Conference Frost and Sullivan partners at the Navigation Strategies USA 2010 Conference GPS BUSINESS NEWS partners at the Navigation Strategies USA 2010 Conference
GPS World partners at the Navigation Strategies USA 2010 Conference iSuppli partners at the Navigation Strategies USA 2010 Conference LBS Zone partners at the Navigation Strategies USA 2010 Conference
  C.J. Driscoll and Associates partners at the Navigation Strategies USA 2010 Conference